This is the time of year where in the past I have slowed down. Take a break, take a load off, stop and enjoy the deep red of the poinsettias! Ahhhhh,…not this year.
We closed our business season about a month ago. The boats are covered and put away. The facilities are in repair and we are setting our sights ever so slowly on our list of winter work. The period between Thanksgiving and the first of the year has always been a bit of a winters nap. Ahhhhgain,…not this year.
The day before Thanksgiving we had a full staff sit down and I lined out a list of off-season goals. As a team, I am confident that we will reach each one of them in due time.
This model year we will meet three goals;
- We will be qualified as a Brunswick Premier Servicing Dealer for both Mercury Outboards and Mercruiser Stern Drive engines.
- We will be qualified as a Brunswick 5-Star Industry Certified Dealer.
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After taking a couple years off from applying, we will again assemble an application and qualify as a Boating Industry Top 100 Dealer.
These professional goals will make us an even stronger servicing dealer for our customers. In future posts I will write about these goals individually and reference the criteria we will meet to achieve each respectively.
Where a short slowdown for the crew is in line they have earned it. A long winters layoff is not in the cards.
We’re Working! 2011 is going to be a very positive year.
Rob
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